CONSULTING INSIGHTS
Welcome to My Journal
Why I'm starting this journal and what you can expect to find here.
Where Business Strategy Meets Data, Analytics & Salesforce
Thoughts on Analytics, Salesforce, and Modern Business
I’m Vijay Chandra Atheli, a business analyst and consultant specializing in analytics, data strategy, and Salesforce solutions. This journal is where I share practical insights and lessons learned from real-world consulting work—bridging business needs with scalable technology.
Through my years in consulting and strategy, I’ve seen how thoughtful analytics and well-designed systems can fundamentally change how organizations operate and compete. Here, I focus on actionable ideas that help analysts, consultants, and business leaders make better decisions.
If you work at the intersection of business and technology, you’re in the right place.
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CONSULTING INSIGHTS